CVP

Industry: Consulting – Customer Lifecycle Management

Target Audience: Sr. VP, Executives in marketing and customer service departments of Financial services, telecom, utilities, insurance services, government organizations

Business Objective: promote the company as a practical, innovative CRM consulting firm.

Strategy: Promote the company’s “voice of the customer” approach that helps organizations create loyal customers by transforming – and improving – their customer-facing operations through practical, proactive CRM programs.