ZEKS

Industry: Manufacturing – Air Handling Systems

Target Audience: Manufacturing facilities in the U.S. that utilize compressed air systems

Business Objective: Generate qualified leads for the new CFX Compressed Air Dryer

Strategy: Give the market an up close and personal look at the CFX so that they can get to know the new technology and understand how it might help improve the quality of the compressed air in their facility. Along with the detailed description of the new product was a clear, easy to understand chart that showed how much money each prospect could save.